It was a dark and stormy shopping season, and your marketing campaigns were killing it! If you need help giving your customers a marketing treat, keep reading… We’ve compiled another- yes another- list of ideas for you to reference while brainstorming your Halloween marketing campaigns. How about telling your own scary story? It could be […]
5 Ways to Spook the Competition
Understanding Your Branding
Do you understand your brand? Or do you leave it at the logo? If you want to understand your brand, you must know what the difference is between a brand and a logo. Believe it or not, the two are entirely unique entities. A logo is an image that leaves a mark burned into the […]
5 Ways to Appreciate your Employees
Even though the unofficial holiday known as “Employee Appreciation Day” is March 1st, you don’t need a designated day to show how much you value the dedication and efforts of your employees. Taking a moment to honor your coworkers can have a positive impact on the work environment and the stress levels of your peers. […]
3 Tips for Better Showcasing your Website’s Content
Does your website have a five-pixel border with a clean-cut design and pretty colors? That’s great. Do you have some seriously impressive wordage on your site? Even better. But what prompts your customers to take the time to read and appreciate the content on your site? A clean, functional website design. So, let’s discuss three important […]
The three C’s of content and the main factors to consider
Simply put, it is absolutely essential for your written web content to do your company justice. Yes, different color schemes, a creative web design, and a solid social presence are certainly good to have, but without the copy, any web presence is relatively pointless. You need to know how to write good content because a […]
Are You Guilty of Stealing Images?
With the limitless bounds of the internet at our disposal, it is easy to forget where content comes from when it can appear with just the click of a button. Need a reference, gif, or image for that article you’re writing? You can plug the subject into a search engine and find one in an […]