If your company has dipped its toe into the digital marketing arena, then you are certainly familiar with Google’s advertising platform. It’s a robust system that allows advertisers to utilize…
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Why Your Business should be Advertising on YouTube
Turbocharging OTT Advertising with Data Analytics
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…advertising, certain key performance indicators (KPIs) stand tall—view-through rates (VTR), click-through rates (CTR), and conversion rates. Each metric serves as a lens, offering unique perspectives on your campaign’s performance. VTR…
Fatherās Day Contesting: Tips and Tricks to make this yearās giveaway successful!
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When considering ways to engage with your audience, few techniques are as effective as contesting, and when it comes to the goals of a business, few are as desirable as…
Hoist Your Halloween Spooktacular With These 11 Crafty Marketing Tips
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…to spread the word. Example: “Use the #compulsecontest to enter.” This way, you’re reaching your fans’ friends, and their friends, and theirs, and so on. You’ve done the tricks for…
Google Removes āAverage Positionā Metric from Google Ads: What Does it Mean?
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…metric among digital marketers. Simply put, it tells you where your ad appears, on average, on a Google search engine results page (SERP). For example, an average position of 1.5…
Ways to Spend Your Lunch Break During the COVID-19 Crisis
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…to your advantage! For information on how Compulse Integrated Marketing can help your company meet all of its marketing needs, call us at 844-821-2154, or visit us online at www.compulse.com…