…Engagements / Impressions = Engagement Rate (%) Publishers /Content —Engagement rate measures the level of engagement that a piece of content elicits from an audience. It shows interaction and can…
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Simple Definitions for 32 Digital Marketing Terms You Should Know
Compulse Cream Cheese Carrot Cake Cupcakes
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…marketing campaign also has several necessary components. It requires a usable and attractive website as a foundation, ingredients to aid discovery like Search Engine Optimization and Search Engine Marketing, and…
8 Digital Marketing Terms that will Get Your Wheels Turning
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Learning more about what’s happening in the digital marketing world is almost guaranteed to give you new ideas about your own approach to digital. Below are definitions for eight terms…
Work-From-Home Communication Tools: Slack
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…in place for almost a year. Some companies have even mandated that WFH measures remain permanent, changing everything about how they correspond and communicate. Difficulties People Face When Working From…
Stop Comparing Clicks to Sessions
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…the link, from what device, how many times, or any technical limitations from the clicker, all “requests” count as clicks. On the other hand, sessions are much more complex, as…
Understanding How to Push New Content
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…who you are as a company when devising a marketing strategy. Your goal shouldn’t be focused on messaging for every holiday with hopes that one or two endeavors will succeed….